October beauty launches

As the festive season approaches, the holiday collection launches begin and we are liking what we see. The holiday season sees some of the biggest launches of the year and much to look forward to.

To add, there will be upcoming collaborations you might want to keep your eyes out for. These limited edition products will be going out the door fast. That we can guarantee.

Let’s not waste anymore time and let us jump right into it!

1st Shu Uemura x Super Mario Bros

October beauty launches Shu Uemura x Super Mario Bros

October beauty launches Shu Uemura x Super Mario Bros 1

rouge unlimited sheer shine USD$30 // tint in balm USD$30 // rouge unlimited supreme matte USD$30 // peach’s eye and cheek palette USD$115 // dual stamp eyeliner USD$34 // drawing pencil USD$24 // ultime8 sublime beauty cleansing oil USD$43 & 91 // skin perfector mist USD$29 // fresh cushion blush USD$39 // peach’s favorite premium brush set USD$69 // adventure makeup box USD$475 // invincible superstar premium gold curler USD$21 // essence absolue nourishing protective original oil USD$69 // master wax USD$39 // cleansing oil shampoo USD$57 // cleansing oil conditioner USD$58

Cult-status Japanese beauty brand has just teamed up with the iconic Super Mario for its 2017 holiday range. Inspired by the popular Nintendo video game, the exclusive collection features a lineup which includes lipsticks, eyeshadow palettes, liquid eyeliners and of course, their cleansing oil — all boasting adorabler motifs from the video game. The double-ended eyeliner even has a star-shaped stamp on one end, not that it is practical, but hey, who really cares about practicality when it’s Super Mario.

“Super Mario Bros. is one cultural aspect that is representative of Japan. It’s also really, really popular overseas,” Shu Uemura’s international artistic director Kakuyasu Uchiide tells WWD. Honestly though, you don’t have to be a gamer or a girl to appreciate the super-kawaii packaging. They even have hair products which guys can use!

2nd Anastasia Beverly Hills

October beauty launches Anastasia Beverly Hills

October beauty launches Anastasia Beverly Hills 1

PRISM Eyeshadow Palette USD$42 // Sugar Glow Kit USD$40 // Holiday Blush Kit Gradient USD$30 // Holiday Blush Kit Radiant USD$30 // Liquid Lipstick Trouble USD$20 //  Liquid Lipstick Starfish USD$20 // Liquid Lipstick Trouble USD$20 //  Liquid Lipstick Rock Sand USD$20 // Mini Liquid Lipstick Set USD$28

ABH fans might recognise the new highlighter quad from this new launch. “As always, glow is top of mind at ABH, so we brought back favorite glow shades and one new color in a limited-edition glow kit called Sugar.” says ABH President Claudia Soare. Marshmallow, Butterscotch and Starburst, are now combined with the new shade, Gumdrop to create the new glow kit.

On top of the highlighter quad, this launch sees a new eyeshadow palette called PRISM which is all about bold metallics and complementary mattes. This came as a surprise as:

1) The launch of Subculture was only a mere two months ago

2) the colors are incredibly similar to Subculture

Reddit user Sasha_Fire claims that it might be “a move to put the subculture behind them”. However, while there are some people who are unhappy with this, there are also fans who prefer this over Subculture. Will there be another controversy? We shall see.

5th Colourpop x My Little Pony

October beauty launches Colourpop X My Little Pony

October beauty launches Colourpop X My Little Pony 1

October beauty launches Colourpop X My Little Pony 2

My Little Pony lovers rejoice, because our favourite makeup brand – Colourpop is launching a collaboration with them. This limited-edition collection will be released just in time for the My Little Pony movie premiere, the day before actually, and people are going crazy over it.

If you haven’t already gotten the theme, there’s a mix of purples, red and pastels, just like the ponies. If you aren’t into My Little Pony, don’t skip this just yet. We recommend stocking up on the eyeshadows and liquid lipstick for christmas as stocking stuffer gifts for your annoying little sister who keeps getting into your makeup stash. At a similar price point to all their other products, this limited edition collection is pretty affordable. You will thank us later.

6th Nars x Man Ray

October beauty launches Nars 1

October beauty launches Nars

NARS Love Triangle USD$24 // NARS Les Amoureux Audacious Lipstick Coffret USD$55 // NARS x Man Ray The Kiss Velvet Matte Lip Pencil Set USD$49 // NARS x Man Ray Photogloss Lip Lacquer USD$26 // ARS x Man Ray Velvet Eyeliner USD$24  // NARS x Man Ray Blush USD$30 // NARS x Man Ray Duo Eyeshadow USD$36 // NARS x Man Ray Double Take Overexposed Glow Highlighter USD$42

Using photographer Man Ray as his muse, François Nars has created the holiday 2017 collection by incorporating the artist’s iconic works onto the packaging. The makeup artist worked with the Man Ray Foundation to create the 23-piece lineup.While some of the products will be limited edition, there are also a few existing products which will be making an appearance within the Love Triangle sets. Hint: it includes blush and lipstick duos.

However, the one thing which excites us the most would be the Double Take Overexposed Glow Highlighter. From the swatches we have seen, this gold highlighter is stunning! We are pretty sure that it will fly off the shelves once this collection launches!

6th Kylie

October beauty launches The Purple Palette

Kylie recently announced the latest in her cosmetics collection, just in time for Autumn in the Northern Hemisphere. She first teased: “ October beauty launches Huda Beauty Faux Filter FoundationThe Purple Palette #StayTuned,” before posting the pic of the collection on Twitter later, writing: “The Purple Palette 10.6.17 @kyliecosmetics.” Just like most of her other palettes, this palette has an array of nine gorgeous hues ranging from a neutral brown to a burgundy and a shimmering bronze.

While she doesn’t share how much the new eyeshadow palette is, we are guessing that it will be USD$42, like her typical nine shadow palette. Kylie also reveals the five new Kylie Cosmetics Fall Lip Kits: Autumn, Hazel, Butternut, Libra and Wicked and explains her collection as “colors she’s never done before”. We definitely agree and think that it is perfect for Autumn and the upcoming Halloween.

13th Huda beauty

 October beauty launches Huda Beauty Faux Filter Foundation

Complexion Perfection Primer USD$35 // Faux Filter Foundation USD$40 // Brush – price unknown

Adding to her range of faux lashes, liquid lipsticks, highlighters and eyeshadows, Huda is on her way to a full range with the new Huda Beauty Faux Filter Foundation. It is said to give a full coverage and a natural, skin-like finish at the same time which sounds amazing to us and from the photos it looks amazing too!

Huda wrote on her website that she has “always been fascinated with skin tones, and as a makeup artist, constantly working with new people really gives you a deep understanding of the vast array of shades.” She said her team tried shade matching everyone they knew, and ended up with 30 hues that “embrace and celebrate all skin tones — from the very fair to rich and deep skin tones, beiges, olives, and golden shades.”

After a long two year wait, this foundation will finally be launching in 30 shades. Pair it with the Complexion Perfection Primer and a fluffy angled blender brush!


13th Fenty Beauty 

October beauty launches the Galaxy Collection

Just as we thought it was over, Rihanna announces yet another collection. Merely one month from her very first launch, comes The Galaxy Collection. While the first launch was all about the neutrals, the Galaxy Collection is the complete opposite. It features shimmering metallics, bold liquid eyeliners, and brightly colored lip shades.

For lipstick lovers, The Galaxy Collection will include four Cosmic Gloss lip glosses and four Lip Glitter lipsticks. The colors come in coral, pink, lavender and autumnal berry red. The collection will also include a 14 shade eyeshadow palette that’s made up of vibrant metallic shades of gold, silver and pewter as well as bright pink, purple, blue and green. Imagine all these in jewel-toned rainbow iridescent packaging, perfecto!

The launch of Fenty Beauty was a massive success and it will not be surprising if this launch does just as well. Afterall, she is rihanna.

19th Mac Snow Ball Holiday 2017

October beauty launches Extra Dimension Skinfinish 1

October beauty launches Extra Dimension Skinfinish

MAC has nailed the packaging for the holiday collection this year. We fell in love when we first saw the preview photos of the Extra Dimension Skinfinish in that gorgeous packaging. Expect lots of gold and sparkle, pigments and mini lipstick sets. Limited edition lipsticks and eyeshadows will probably tag along.

We can go on all day about this collection but in this case, a picture is worth a thousand words. Not sure about you, but this is definitely going onto our Christmas wish list! This is definitely our favourite holiday collection for 2017 thus far!


The Mbassadors does not claim any credit for any of the above media used. All credits go to their respective owners.

Written by Zi
Full-time worker, part-time dreamer Interests: Dogs, travel, makeup, food, fashion, photography